Google’s Liz Reid: AI Search Success Requires Reader-First Content
Google VP Liz Reid explains why publishers are losing traffic and what AI search actually rewards.
Matt
Building websites since before Google existed. I've run SEO, growth, and content for startups across California — and I've watched every 'revolutionary' tactic eventually expire. What doesn't expire: understanding systems, compounding effort, and thinking slower than everyone else.
Deepcrawl vs Screaming Frog in 2026: The Honest Comparison You Need
A data‑driven comparison of Deepcrawl (Lumar) vs Screaming Frog for technical SEO audits in 2026. Crawl capabilities, pricing, monitoring, and real‑world use cases.
How to Find Missing Alt Text with Screaming Frog: 2026 Guide
Learn how to use Screaming Frog to find and fix missing alt text for SEO and accessibility. Step-by-step guide with bulk export, filters, and pro tips.
New Bing Webmaster Tools AI Report: Intents, Topics, Citation Share, Compare
Microsoft adds four features to Bing Webmaster Tools AI performance report: Intents, Topics, Citation Share, and Compare. Here's what they mean for publishers.
June 2026 Spam Update: What It Means and How to Respond
No hype. Just the rollout data, affected tactics, and the only manual steps that actually reduce risk during a Google algorithm anti-spam update.
Domain Age, PageRank & Alexa Rank: Do They Still Matter in 2026?
Domain age, Google PageRank, and Alexa Rank are often confused. Learn what Google still uses, why Alexa Rank disappeared, and which SEO metrics can guide decisions today.
HTML Still Wins for SEO: Markdown Has No Edge
John Mueller confirms HTML remains the SEO standard, and localized subdirectories offer no ranking benefit. Real data on what actually works.
Screaming Frog vs Sitebulb in 2026: pricing, features, and workflow
Compare Screaming Frog and Sitebulb by current pricing, crawl limits, JavaScript rendering, reporting, and automation—and choose the tool that fits your audit workflow.
Google’s New Migration Rule: Migrate All Domain Variants or Lose SEO Equity
Google updated its site migration documentation: you must submit Change of Address requests for every domain variant—including unused subdomains, www, and non-www—or risk losing ranking signals.
How to Find & Hire the Best SaaS SEO Expert in 2026 (Data-Backed Playbook)
Stop guessing who to hire. This data-backed playbook reveals how to vet, evaluate, and choose a SaaS SEO expert that drives real pipeline growth. Includes cost benchmarks, a vetting framework, and top picks for 2026.